BREAKING NEWS: Vacation mode doesn’t start when you land. It starts the moment you get to the airport.
We created a comprehensive Citi® / AAdvantage® Platinum Select® card campaign executed in America’s busiest airpots to show how every tap gets you a little closer to Vacation Mode.
1000 digital and print OOH placements across 10 airports, 1 In-flight video seen by +275M AA Travelers each year. 4 napkins. 1 gate announcement. 1 pre-flight announcement.
